Does your email signature have just an everyday link to your website?
Such as:
John Doe
404-333-2333
www.johndoewebsite.com
If so, put yourself in the reader’s shoes for just a second. Is there any reason they should click through to your website? The answer is NO. So let’s find out why…..
Opposed to just listing your link, do you agree it would be much more powerful to state a CALL TO ACTION?
Ask yourself this question: What does it take for YOU to click through on an offer when you see one? I’m certain you agree that you would NEVER click through on “just an everyday email signature link.” So, what then would it take for you to click through?
Is it a discount? Is it knowing the click through offers something you may benfit from? Here’s a few calls to action you may want to consider, instead of “just a boring link” :
“Do you need help getting more traffic to your website?”
“Call us if RIGHT NOW if you have tooth pain.”
“Need help optimizing your website? Contact us today!”
“Hurt in an auto accident? We can get you the highest settlement.”
If you aren’t the marketing-saavy type, don’t start sweating bullets! I can easily help you create a catchy campaign that “helps your business StAnD oUt….. so you can SELL MORE!”
