Jeff Hopeck - Small Business Marketing Strategist - Atlanta, GA

Want to make money blogging? You’re in the right place!

Like everything in life, it’s easy to get started blogging. Once started, it’s up to you how far you would like to go with it. Some people do it for fun….others for a living! And you can blog any where in between the two.

First and foremost, a blog needs to have readers. Without readers, nobody reads your message. Thus, making your blog a waste of time!

Here’s a checklist of questions you should answer to increase your chances of success:

1. Can the content be found elsewhere on the Internet? (if yes, you can still start your blog… but you MUST be an established expert or have some impacting way to distinguish yourself and STAND OUT!)

2. What separates ME from the other million bloggers in my category? Before you say “I’m the only one blogging about my topic, do thorough research. You can search for blogs using Blog Catalog, one of the most thorough databases of blogs on the Internet. (TIP: if you own a blog, make sure you list it here as well!)

3. What is the goal of my blog? Here’s just a few possibilities:

*To teach a specific audience (I launched Make Money Using eHow specifically to teach people how use eHow, thus generating Internet Marketing Consulting leads from the blog, and selling eHow Coaching Packages)
*To make money – you can accomplish this by selling ads on your blog, using programs like Google AdSense, and even running Text Ads from companies such as Kontera.
*To build a massive marketing list – once you have a huge list, you can continue marketing to them. Always remember that when blogging. If you want a list, ask for their email and give something in return!
*To sell product – are you an author selling a book? Are you an affiliate marketing selling other people’s products? Either way, you will need to let your designer know so they can setup your blog to accommodate your needs.

4. What functions do I want on my blog? These can include email sign-up boxes, social media buttons, shopping cart for selling product, video capabilities, and many others. The best thing to do is study websites and compile a list of functions you like. To get started looking at different functions, you can check out the Jeff Hopeck Corporate Website & My Book Website.

Of course, there can be many other questions. And, I’m here to help you answer them! Just comment below and let’s start talkin’ – we’re all ears here at JeffHopeck, inc.